Book Review

Another time spent reading during the weekend with its gray-cast sky and perpetual rain were the order of the day. Though I wasn’t able to finish reading them, it turned out they were pretty much a damn good reading material.

The first book is Marketing Metrics, basically a book about units and quantities expressed in math notations. The authors assume the readers are from the typical big business, having access to an information system from which they pull all data to serve as input to a vast array of formulas serving as metrics.

A quantitive approach to measuring could be the right word in describing the book. Though I would not put myself as one of the target reader since I do not have the IT structure needed to play around. What is real value in this book as a reader and student is simply the methodology presented, the techniques for arriving at a number needed to make a solid decision, based on some quantifiable fact.

I paid for this book, quite expensive to be exact since these types of books don’t come natural to community libraries, they must be paid to be owned. (Shutup cheapskate and quit complaining.)

Browsing the pages, I was blown away by the sheer number of complexity. Chapter one alone started off with a bang, Marching Cubes? Voxels? What are you talking about! You better start talking layman’s or else.

Anyway, I still have up to the end of December to buddy-up with the book, since I’ll be attending an informal class about 3D Graphics.

Programming

Been warming-up to the Flex community recently, engaging them in chats and forums. I asked some of them to create a demo of something cool that Flex can do. I already have one demo on the works now and I showed it to some who were online.

Proving Money Grows On Trees

I had a good time with my old man about brute-forcing a reasoning in order to convince a third party (jury or judge). We had a good laugh, though frivolous in a way to spend the time trying to arrange a set of statements leading to the conclusion that indeed, Money Grows On Trees.

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